Privacy Policy
Last Updated: January 2026
Blueprint Model ("we," "us," "our," or "Company") operates blueprintmodel.co.uk (the "Website"). This Privacy Policy explains how we collect, use, disclose, and otherwise handle your information when you visit our Website.
Information We Collect
We collect information you provide directly, including:
- Personal Information: Name, email address, and contact details when you subscribe to our newsletter or contact us
- Technical Information: IP address, browser type, operating system, and device identifiers
- Cookies: Information stored through cookies and similar tracking technologies
- Usage Data: Pages visited, time spent on site, referral sources, and interaction patterns
How We Use Information
We use collected information for:
- Analytics and understanding user behaviour to improve our Website
- Affiliate tracking and commission management with casino partners
- Sending marketing communications and newsletters (with your consent)
- Site improvement, security, and fraud prevention
- Compliance with legal obligations
Cookie Policy
We use the following types of cookies:
- Essential Cookies: Required for Website functionality
- Analytics Cookies: Google Analytics and similar tools to measure site performance
- Affiliate Tracking Cookies: Used by casino partners to track referrals and attributions
- Marketing Cookies: Retargeting and advertising purposes
You can control cookies through your browser settings or opt out using tools such as Your Online Choices (www.youronlinechoices.com). Please note that disabling certain cookies may affect Website functionality.
Third-Party Links
Our Website contains links to third-party casino operators and affiliate partners. We are not responsible for their privacy practices, policies, or content. We strongly encourage you to review the privacy policies of any external site before providing personal information or engaging in gambling activities. Third parties may place their own cookies and tracking technologies on your device.
Your Rights
Under UK Data Protection Law (including the UK GDPR) and potentially other applicable regulations, you have the right to:
- Access your personal data
- Request correction of inaccurate information
- Request deletion of your data (right to be forgotten)
- Object to processing of your information
- Request restriction of processing
- Data portability
- Withdraw consent at any time
To exercise these rights, contact us using the details below.
Data Retention
We retain personal information for as long as necessary to fulfil the purposes outlined in this Privacy Policy. Analytics and cookie data are typically retained for up to 26 months. You may request deletion of your data at any time, subject to legal retention requirements.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your data rights, or report a privacy concern, please contact us at:
Email: [email protected]
Website: blueprintmodel.co.uk
We will respond to privacy requests within 30 days. If you are unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.
This Privacy Policy may be updated periodically. Changes will be posted to this page with an updated "Last Updated" date.